Marketing is to Serve

"Menjadi Penjual Di Dunia Nyata Berarti Anda Memahami Semua Sudut Pasar Yang Anda Lalui Secara Inci Per Inci. Anda Adalah Penjual Di Dunia Nyata, Bukan Penjual Dari Konsep Dan Teori Yang Ada Di Text Book Anda."-Djajendra

A seller is a person who must act to serve its customers with respect, not just selling based on the concepts and theories of marketing the existing text book. But a seller must be a marketer who can smell the fragrance and smell a wide range of market. Remember! Most text book marketing is the work of experts based on research, and experts are not necessarily understand the different kinds of scent and smell your target market. The experts wrote the book through research of their perception in the market and buyers see, not your perception. So, read a book marketing experts, but went ketarget your market, and write your own book with your perception of your target market.Marketing is a serving, so the marketing job is a job to serve customers with the best possible, not just sitting behind a desk, and only there-command command here to subordinates.You are a marketer in the real world, real-world marketers are selling by the thousand and one great intellect and creative. Do not ever just berkutak-katik the obsession with the works of marketing text book, but go out of your workspace, and Venture kesetiap location of your target market, so you can smell their own scent and smells of different kinds which have targeted your market.Being a seller in the real world means that you understand all points of the market that passes by inches per inch. You are the seller in the real world, not the seller of the concepts and theories in your text book.A genuine seller has a great smell of anything that is dipasarnya, he was always able to see all the potential buyers, and he also knows all the right targets for selling their products.He is not going to waste the opportunity to get more customers. Because he knows that the more quality customers with him, he will increasingly become a star shining marketing.A professional marketer will always carefully study the target first. Then then he will prepare a plan and a strong marketing targets for rooted to the target market.Step marketing is not allowed to arbitrarily close out the promise through advertising propaganda that great, but must come through the evidence of high-quality service, which can make customers feel comfortable with awe and promise and your commitment. Therefore, marketers or sellers should act from the deepest heart to serve all customers with honest and sincere with no strings attached.Although the task of marketing is full of self-interest, but in service approaches try to be honest, sincere, professional, courteous, kind, caring, attentive, and selfless.Make sure you are able to map all of your market landscape carefully, and you are able to follow all the changes of the market mindset, so you're not out of date to be able to serve your customers' expectations and perceptions of your customers.Remember! Not all your customers fairly silenced with price theory, namely the higher the discount more and more buyers are buying. There must be many of your customers who do not need to discount-diskonan, or at a low price due to slam-slam of price competition, which not only the loyal buyer usually interested in slam-slam of price competition, and usually they only buy your product, because of cheaper prices, not because you are great or good quality product.